Martinis 2026: Lafayette’s Best Martini Competition was not a one-night event. From June 16 through August 15, the annual fundraiser gave the Lafayette community weeks of reasons to visit participating restaurants, try signature drinks, support a local nonprofit, and follow along as the competition unfolded. Benefiting Healing House: Hope for Grieving Children, the 2026 campaign included the Tito’s Tini Tuesday Tour, locally designed commemorative martini glasses, restaurant

When SMASH PKL opened in Youngsville, it introduced Acadiana to a new mix of pickleball, dining, events and recreation. Here’s how The Link used social media to turn that multi-dimensional concept into a recognizable local brand and generate more than 1 million Facebook views during its launch and early growth.